Analyze how entire teams or organizations use your application. The Groups page lists every group your application passes when identifying users, so you can follow adoption and activity at the account level instead of one user at a time.

The Groups page

Each row shows the group with its first and last activity. Sort by Most recent, Number of users, or Number of sessions.

From a group's row, jump straight to the group's users and sessions to see who's active in the account and what they did.

What groups are good for

• Account health: See when a customer's team was last active and how many of its users actually use your product.
• Support and success: Before a customer call, review the account's recent sessions and replays to see what they struggled with.
• Segmentation: Filter sessions and events by user.group_id or user.group_name in any search bar, and use group fields in event funnels breakdowns.

Groups empty?

Groups appear once your application passes group_id or group_name in the betterstack('user', ...) call. See Identify groups.

Next steps

• Analyzing users: drill down to individual users.
• Event funnels: measure conversion per segment.